Which ancient civilization first used consistent symbols on merchandise as a form of brand positioning to indicate workshop origin and product quality?

Before modern marketing strategies, ancient civilizations developed sophisticated methods to position their goods in competitive marketplaces. From distinctive pottery marks in Mesopotamia to specialized merchant guilds in Rome, brand positioning has ancient roots. This poll explores how early civilizations differentiated their products and established what we now recognize as the foundations of brand positioning strategies. Test your knowledge of how our ancestors marketed their wares thousands of years before Madison Avenue!

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