Which luxury fashion brand launched the 'Save Our Species' campaign in 2018, replacing its iconic crocodile logo with 10 endangered species and donating proceeds to IUCN conservation efforts?

Conservation efforts often involve partnerships between wildlife organizations and retail brands. These collaborations can generate significant funding for endangered species protection while raising awareness among consumers. From limited edition products to percentage-of-sales donations, these retail partnerships have become a crucial strategy in modern conservation efforts. Test your knowledge about one of the most successful wildlife retail partnerships in recent history!

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Lacoste
Ralph Lauren
Tommy Hilfiger
Burberry