Which streaming platform was the first to introduce a 'Direct-to-Artist' payment model in 2021, allowing fans to directly support their favorite artists beyond standard streaming royalties?

The music industry has undergone a dramatic shift with the rise of streaming platforms, fundamentally changing how artists earn revenue and build brand loyalty. Major companies have had to adapt their business models, and customer loyalty now extends beyond physical purchases to subscription services. Test your knowledge about how streaming has transformed the music business landscape and customer loyalty dynamics.

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