Which retail strategy revolutionized telescope sales in the early 2000s, making astronomy more accessible to casual stargazers?

The astronomy retail market has evolved dramatically in recent decades, transforming from niche hobby shops to a global industry worth billions. As space exploration captures public imagination and amateur astronomy becomes more accessible, companies have developed innovative marketing strategies and product lines. Test your knowledge about the business side of bringing the stars to consumers!

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The introduction of computerized 'Go-To' mounts with user-friendly interfaces, marketed to beginners
Exclusive focus on high-end professional equipment with premium pricing models
Selling telescopes exclusively through specialty astronomy shops with expert staff
Bundling all telescopes with mandatory astronomy college textbooks