Which major sporting brand underwent a revolutionary rebrand in 1971, replacing their previous 'Blue Ribbon Sports' identity with a new logo designed by a Portland State University student for just $35?

Athletic footwear is one of the most competitive product categories in sports retail, with brand identity playing a crucial role in market positioning. Major sports brands invest millions in developing distinctive visual identities, slogans, and ambassador partnerships. This poll tests your knowledge about a significant brand evolution that changed the sports retail landscape and influenced how athletic products are marketed today.

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