Which mythological creature was featured in a groundbreaking 2018 retail analytics campaign that used AR technology to increase in-store engagement by over 40% in specialty bookstores?

Throughout history, mythology and folklore have inspired countless marketing campaigns and product designs. From Nike's winged goddess of victory to Starbucks' siren, brands often tap into ancient stories to create powerful connections with consumers. This poll tests your knowledge about how mythological elements have been leveraged in retail marketing strategies across cultures and time periods.

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Phoenix - customers could see the creature 'rise from ashes' of discounted books
Dragon - shoppers could 'hunt' for virtual dragons hiding among fantasy novel displays
Unicorn - visitors could 'follow' magical trails leading to recommended titles
Griffin - store loyalty members could 'tame' these beasts to unlock special promotions