Which geographic retail analytics technique revolutionized customer segmentation by dividing populations into neighborhood types based on socioeconomic factors?

Geographic Information Systems (GIS) have transformed how retailers analyze customer data and make location-based decisions. This revolution in spatial analytics has enabled companies to visualize customer behavior patterns, optimize store placements, and create personalized marketing strategies based on geographic segmentation. Test your knowledge about how geography and retail customer analytics intersect in this modern business landscape.

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MOSAIC geodemographic classification
Isochrone mapping
Spatial autocorrelation
Voronoi tessellation