Which celebrity's 2014 product endorsement deal revolutionized the industry by reportedly including equity ownership rather than just a traditional payment, setting a new standard for celebrity partnerships?

Celebrity product endorsements have evolved dramatically in the digital age. Beyond simply appearing in commercials, stars now often become equity partners, creative directors, or even co-founders of brands. This shift has transformed how products are marketed and how celebrity influence is monetized in pop culture. This trivia question explores a pivotal moment in celebrity endorsement history that changed the industry standard.

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