Which 2019 film broke new ground by partnering with TikTok influencers for a branded hashtag challenge that generated over 5 billion views before its theatrical release?

The film and television industry has embraced influencer marketing as a powerful promotional strategy for blockbuster releases. Studios strategically partner with social media personalities to reach targeted audiences and generate authentic buzz. Test your knowledge about how Hollywood leverages digital influencers to drive box office success and streaming viewership in this challenging trivia question!

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