Which groundbreaking marketing strategy did the Gideons International adopt in 1908 that revolutionized Bible distribution and became one of the most successful religious product placements in history?

The publishing and distribution of religious texts represents one of history's oldest and most significant product marketing challenges. From ancient scrolls to digital platforms, religious organizations have continuously adapted their strategies to spread their sacred messages. This trivia question examines a revolutionary marketing decision that transformed how religious texts reached the masses in the modern era.

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Placing free Bibles in hotel rooms across America
Creating the first door-to-door Bible subscription service
Launching the first religious text loyalty program with church attendance rewards
Developing branded Bible covers featuring local business advertisements