Which major bookstore chain underwent a complete logo redesign in 2014, shifting from a serif font to a minimalist design to better position itself in the digital retail era while maintaining its literary prestige?

In the competitive world of publishing and literature, visual branding has become increasingly important. Major publishing houses and bookstore chains have invested significantly in their visual identities to stand out in the digital age. This trivia question explores how one iconic literary brand transformed its visual identity to adapt to changing retail landscapes while honoring its literary heritage.

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