Which gaming company pioneered the 'Nintendo NY' concept store that combines product sales, gaming demos, and exclusive events as part of their omnichannel retail strategy?

The gaming industry has been at the forefront of blending physical and digital retail experiences. This unique 'phygital' approach has created innovative omnichannel strategies that many other industries are now trying to emulate. Test your knowledge about how major gaming companies have revolutionized their retail operations to create seamless experiences across digital downloads, physical merchandise, and in-person events.

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Nintendo
Sony Interactive Entertainment
Microsoft Xbox
Epic Games