Which airline launched the first modern frequent flyer program, fundamentally changing transportation marketing and inspiring loyalty programs across industries?

Airline frequent flyer programs revolutionized transportation marketing and created one of the most successful customer retention strategies in business history. These programs have evolved from simple mileage tracking to sophisticated loyalty ecosystems worth billions. Test your knowledge about how airlines developed these game-changing product strategies that forever changed how travelers choose their carriers.

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American Airlines (AAdvantage, 1981)
United Airlines (Mileage Plus, 1982)
Delta Air Lines (SkyMiles, 1983)
British Airways (Executive Club, 1988)