Which organization revolutionized product reviews in 1936 by creating the first systematic testing lab and subscription-based review publication for consumers?

Before online shopping transformed how we evaluate products, consumer decision-making relied on different information sources. This trivia explores a pivotal moment in retail history when product reviews began to systematically influence consumer behavior on a mass scale. Test your knowledge about how product evaluation evolved from word-of-mouth to organized consumer guidance!

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Consumers Union (publisher of Consumer Reports)
Better Business Bureau
Good Housekeeping Research Institute
Underwriters Laboratories (UL)