Which innovative loyalty program strategy was FIRST implemented by major astronomy retailers to increase customer retention?

The retail landscape for astronomy products is as vast as the universe itself! Specialty stores and online retailers have developed unique loyalty programs to retain their star-gazing customers. Test your knowledge about how astronomy retailers have innovated in the customer retention space. This question focuses on a pioneering loyalty program that revolutionized how astronomy enthusiasts are rewarded for their purchases.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

The 'Dark Sky Points' system where customers earn credits based on the quality of observing conditions when they use purchased equipment
The 'Celestial Tier' program that rewards customers with access to exclusive observatory visits based on annual spending thresholds
The 'Constellation Collector' program where purchases unlock digital badges representing different star patterns
The 'Astronomer's Almanac' subscription that provides customized purchasing recommendations based on upcoming celestial events