Which major outdoor gear company's logo features the silhouette of Mount Fitz Roy, a mountain in Patagonia, and was created to evoke the skyline of the mountain range where the founder found inspiration?

Mountains have long captured human imagination and have become powerful symbols in product branding and storytelling. From the Matterhorn on Toblerone to the mysterious peaks in Coors' imagery, these geographic features help brands connect with consumers through feelings of adventure, purity, and timelessness. This poll tests your knowledge about how iconic mountain imagery has been utilized in famous product branding.

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• Patagonia
• The North Face
• Columbia
• REI

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