Which famous brand slogan was originally created as a temporary campaign but became so popular in pop culture that the company made it their permanent tagline?
Test your knowledge of famous brand slogans that have become embedded in pop culture! Many retail slogans have transcended mere advertising to become cultural touchstones, referenced in movies, music, and everyday conversation. This poll challenges you to identify which iconic slogan was actually created for a surprising reason or has an unexpected origin story that most consumers don't know about.
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- Nike's "Just Do It" (inspired by the final words of convicted murderer Gary Gilmore)
- McDonald's "I'm Lovin' It" (originally created as Justin Timberlake's song for the brand before becoming their slogan)
- Apple's "Think Different" (created specifically as a tribute to Steve Jobs' return to the company)
- Subway's "Eat Fresh" (developed after a consumer focus group complained about stale bread)
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