Which famous children's book character was created specifically as a brand mascot for Penguin Books' children's division in 1940 and has since appeared on millions of book covers?

The publishing world has created some of the most recognizable brand mascots in history, serving as the face of literary houses and bookstore chains. These characters have become cultural touchstones, appearing on everything from book covers to merchandise. Test your knowledge of the intersection between literature and branding with this trivia question about an iconic publishing mascot that revolutionized children's reading habits and became a symbol of literary discovery.

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Puffin Pete, a cartoon puffin with reading glasses
Booky Bear, a teddy bear holding a stack of books
Litty Lion, a lion cub with an open book
Pagemaster Penguin, a penguin wearing a graduation cap