Which celebrity pioneered the 'equity partnership' model in product endorsements, receiving ownership stakes rather than just flat fees, revolutionizing how famous people engage with brands?

Throughout history, famous personalities have dramatically influenced product marketing strategies. From sports stars to movie icons, celebrities have transformed how brands connect with consumers. This trivia question explores a groundbreaking innovation in celebrity-driven retail marketing that changed how brands leverage star power to create authentic customer connections. Test your knowledge about this significant marketing milestone!

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George Clooney with Casamigos Tequila
50 Cent (Curtis Jackson) with Vitamin Water
Oprah Winfrey with Weight Watchers
Michael Jordan with Nike's Air Jordan