Which major retail brand name was specifically created using linguistic principles to ensure it would be recognizable and pronounceable in virtually any language worldwide?

In the world of retail, language choices in branding can significantly impact customer perception and sales. Linguistic elements like phonaesthetics (how words sound), semantics (what words mean), and morphology (word formation) play crucial roles in successful retail brand management. This trivia question explores how major retailers have leveraged linguistic principles in their brand development to create memorable, effective names that resonate across cultures and drive customer engagement.

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Kodak (created as a meaningless but phonetically universal word that sounds similar in most languages)
Amazon (named after the world's largest river to suggest scale, but without linguistic universality as a primary consideration)
Walmart (derived from founder Sam Walton's name, without specific cross-linguistic design considerations)
Target (chosen for its meaning in English, rather than for universal linguistic properties)