Which beverage brand won the 2022 Packaging Innovation Award for incorporating traditional Japanese washi paper-making techniques into its limited edition bottles?

Traditional cultural elements are increasingly being incorporated into product packaging to create authentic connections with consumers. This trend reflects how brands are honoring cultural heritage while appealing to modern markets. Test your knowledge about a groundbreaking packaging innovation that successfully merged traditional craftsmanship with modern product presentation.

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• Suntory Whisky
• Coca-Cola Harmony Series
• Moët & Chandon Celebration Edition
• Fiji Water Heritage Collection

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