Which ticketing software product, launched in 2001, revolutionized Broadway's data analytics and is now used by over 75% of Broadway theaters for advanced audience demographic tracking?

The performing arts industry has embraced technology in remarkable ways over the past decade, transforming how productions are marketed, tickets are sold, and audiences engage with performances. This trivia question focuses on a famous product that revolutionized how Broadway shows manage their ticket sales and audience data analytics, creating a system now used by most major theaters worldwide.

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Tessitura Network
Ticketmaster Presence
AudienceView
Spektrix