Which transportation company underwent a major rebranding in 2021 that included a simplified logo, new color palette, and the slogan 'Moving What Matters' to reflect its expanded logistics services?

The transportation industry isn't just about moving people and goods—it's about creating memorable brand experiences along the way. This trivia question explores how one innovative transportation company transformed its brand identity to better connect with modern consumers while maintaining its rich heritage. Test your knowledge about strategic rebranding in the transportation sector!

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