Which 1980s sci-fi film featured such prominent product placement for a candy brand that it contributed to the movie's box office failure when the candy refused to be stocked in stores during the film's release?

Product placement has become a massive revenue stream for film studios, with brands paying millions to feature their products prominently on screen. But not all product integrations achieve their intended effect. This trivia question explores one of the most infamous product placement backfires in cinema history, where a studio's collaboration with a major brand had unexpected consequences at the box office.

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