Which strategic product launch approach did Beyoncé pioneer in 2013 that revolutionized how celebrities release music and has since been emulated by numerous artists?

Beyoncé is known not just as a music icon but as a masterful brand strategist who has repeatedly reinvented herself throughout her career. Her approach to product launches and brand identity transformation has been studied by marketing professionals worldwide. This poll tests your knowledge about one of her most successful brand reinvention strategies that dramatically shifted her market positioning.

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