Which pharmaceutical company first implemented the 'tiered pricing' strategy for HIV/AIDS medications in the early 2000s, dramatically increasing access in low-income countries?

In the competitive world of pharmaceutical retail, pricing strategies can make or break a medication's market success. Various approaches have been developed over the decades to balance profitability with patient accessibility. This poll tests your knowledge about a groundbreaking pricing model that transformed how life-saving medications reach patients in developing countries.

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GlaxoSmithKline (GSK)
Pfizer
Merck & Co.
Johnson & Johnson