Which pricing strategy did Celestron implement in 2021 that led to a 45% increase in their mid-range telescope sales among amateur astronomers?

In the competitive world of astronomical equipment retail, pricing strategies play a crucial role in market success. One particular telescope manufacturer made headlines in 2021 with an innovative approach that transformed their market position. Test your knowledge about this industry-changing pricing strategy that made advanced astronomy more accessible to amateur stargazers worldwide.

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Value-based pricing with free educational content bundling
Premium pricing with extended warranty programs
Subscription-based ownership with quarterly upgrades
Dynamic pricing based on seasonal celestial events