Which music streaming service pioneered the 'Superfan' loyalty program in 2022, allowing fans to earn points for listening activities that could be redeemed for exclusive artist merchandise and concert experiences?

Customer loyalty programs have evolved dramatically in the music industry, offering fans exclusive experiences beyond just discounts. These programs have become crucial for artists and labels to maintain fan engagement in the streaming era. Test your knowledge about how the music industry has innovated with loyalty programs to create deeper connections with audiences and generate alternative revenue streams.

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Spotify with Spotify Rewards
Apple Music with Apple Music+
Bandcamp with Bandcamp Plus
Tidal with Tidal Backstage