Which transportation company pioneered the industry's first 'carbon-negative travel' brand promise in 2019, committing to remove more carbon than its operations produced?

The transportation industry has undergone significant transformations in brand storytelling, particularly around sustainability initiatives. Companies are redefining their identities through environmental commitments and innovative brand narratives. This poll tests your knowledge about a groundbreaking brand repositioning that changed public perception and set new standards for the industry.

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Lyft
FlixBus
Virgin Hyperloop
Bird Scooters