Which retail innovation lab technique first introduced the concept of 'spatial prototyping' that allows architects to test full-scale store layouts using reconfigurable modules before construction?

In the world of architectural design for retail spaces, innovation labs have revolutionized how brands create immersive shopping experiences. These specialized environments allow architects and retailers to experiment with spatial concepts, technology integration, and customer flow before full implementation. Test your knowledge about a groundbreaking retail innovation approach that changed how architects design commercial spaces.

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IDEO's Design Thinking Workshop Model (2010)
Gensler's Experience Index Framework (2017)
Nike's House of Innovation Concept Lab (2012)
Apple's Retail Experience Studio (2008)