Which iconic cigarette mascot was completely rebranded in the 1950s due to emerging health concerns, transforming from a doctor-endorsed character to a rugged outdoor figure?

Brand mascots have been powerful marketing tools throughout history, creating memorable identities that sometimes outlive the products themselves. This trivia question explores one of history's most significant mascot transitions that represented a major shift in advertising strategy. Test your knowledge of how brand identities evolved through the 20th century!

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The Marlboro Man (previously featuring doctors saying 'More doctors smoke Marlboro')
Joe Camel (previously depicted as a pharmacist in a white coat)
The Lucky Strike Soldier (previously shown as a physician recommending the brand)
The Chesterfield Doctor (rebranded to become the Chesterfield Cowboy)