In which year did Amazon introduce its current logo with the curved arrow 'smile' connecting A to Z?

Amazon's logo is one of the most recognized in global retail, with its distinctive curved arrow connecting A to Z and forming a smile. This simple yet powerful design has become synonymous with the e-commerce giant's brand identity. Test your knowledge about this famous retail logo and its strategic significance in brand management. Do you know when this iconic symbol was first introduced to the world?

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1994 - The same year the company was founded
2000 - When Amazon expanded beyond books to become 'the everything store'
2005 - When Amazon Prime was launched
2010 - As part of a major rebranding effort during the smartphone era