Which athlete's endorsement deal with Nike, signed in 1984, has generated over $5 billion in revenue through its signature shoe line as of 2023?

Athletic endorsements have transformed the sports product landscape, turning athletes into global marketing powerhouses. Beyond just wearing a logo, these partnerships can make or break product lines and even create entirely new markets. Test your knowledge of the business side of sports with this endorsement trivia question that examines one of the most financially significant athlete-brand partnerships in history.

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