Which gaming company first launched a fully functional VR retail store where customers could shop for physical merchandise using VR headsets?

Virtual Reality is transforming how gamers shop for their favorite titles and merchandise. Major gaming retailers are investing heavily in VR shopping experiences that allow customers to browse virtual stores, try digital versions of physical products, and interact with games before purchasing. Test your knowledge about how the gaming industry is pioneering retail virtual reality solutions that are changing consumer expectations forever.

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GameStop with their 'PowerUp VR' store in 2019
Valve with 'The Steam VR Marketplace' in 2018
Epic Games with their 'Fortnite Virtual Mall' in 2020
Nintendo with their 'Switch VR Shop' in 2021