Which advertising slogan helped transform a modestly budgeted horror film into a cultural phenomenon, increasing its opening weekend projections by over 300% through innovative viral marketing?

In the competitive world of film and television, advertising slogans can make or break a production's success at the box office. Studios invest millions in creating memorable taglines that capture the essence of a film while enticing audiences to theaters. This trivia challenges your knowledge of famous movie marketing campaigns that significantly impacted box office performance. Test your expertise on how product marketing shapes the film industry!

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"Don't go in the water" - Jaws (1975)
"In space no one can hear you scream" - Alien (1979)
"The Blair Witch Project: Everything you've heard is true" (1999)
"Be afraid. Be very afraid" - The Fly (1986)