Which shopping festival holds the Guinness World Record for the highest online sales in a 24-hour period, reaching over $38 billion in 2019?

In the world of retail, shopping festivals have broken numerous records for sales volumes, customer participation, and economic impact. These mega-events have transformed how consumers shop and how retailers approach seasonal promotions. Test your knowledge about the most impressive retail world records set during global shopping festivals and discover which platforms have made history with their record-breaking sales performances.

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