Which global brand launched a highly successful 2008 advertising campaign featuring traditional Chinese paper-cutting art that significantly increased its cultural relevance during the Beijing Olympics?

Throughout history, successful brands have incorporated cultural symbols and traditions into their advertising campaigns to connect with audiences on a deeper level. This strategic approach helps brands resonate across cultural boundaries while respecting heritage. Test your knowledge about how major brands have leveraged traditional cultural elements in their global advertising strategies and campaigns.

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Coca-Cola with its 'Unity in Happiness' campaign featuring intricate red paper-cut designs of athletes and traditional motifs
Nike with its 'Dragon Spirit' campaign using paper-cut designs of athletes transforming into mythical creatures
McDonald's with its 'Golden Harmony' campaign featuring paper-cut art showing families sharing meals across generations
Adidas with its 'Cut Through Tradition' campaign using paper-cut art depicting modern athletes alongside historical figures