Which music artist's 2013 album launch included a complete rebranding that was announced without any prior marketing, revolutionizing how major artists release music?

In the ever-evolving world of pop culture, brands sometimes make dramatic transformations to stay relevant or redefine themselves. These rebranding efforts can become cultural touchpoints, sparking conversations and sometimes controversy. Test your knowledge about one of the most talked-about rebranding moments that shaped public perception and influenced marketing strategies across industries.

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• Beyoncé with her self-titled visual album 'Beyoncé'
• Taylor Swift with '1989'
• Kanye West with 'Yeezus'
• Lady Gaga with 'ARTPOP'

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