Which customer loyalty innovation did Netflix introduce in 2016 that significantly increased viewer retention and has since been adopted by most major streaming platforms?

In today's competitive streaming landscape, major platforms employ sophisticated customer loyalty strategies to reduce churn and maximize customer lifetime value. Understanding these tactics offers insights into how the film and television industry has evolved in the digital era. This trivia question tests your knowledge about one of the most successful retention techniques implemented by a major streaming service that changed how viewers consume content.

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Offline viewing/content downloads for premium subscribers
Tiered subscription model with different content libraries
Personalized recommendation algorithm based on viewing history
Loyalty points system that converts to merchandise discounts