Which advertising campaign revolutionized Tesla's market position without traditional paid advertising, instead relying primarily on a viral product demonstration?

Test your knowledge of iconic transportation industry advertising campaigns that revolutionized how companies marketed their vehicles and services. These campaigns didn't just sell products—they transformed brand identities, shifted consumer perceptions, and often became cultural touchpoints that transcended their original marketing purposes. Can you identify the groundbreaking campaign that changed the trajectory of a major transportation brand?

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The 'Cybertruck Window Test' where Elon Musk accidentally shattered the 'unbreakable' windows during the live product reveal
The 'Zero Emissions Challenge' where Tesla invited competitors to match their carbon footprint reduction metrics
The 'Autopilot Experience' campaign featuring celebrities being driven around while sleeping
The 'Electric Revolution' documentary series funded by Tesla showcasing the company's manufacturing process