Which wildlife conservation organization positioned itself with the distinct brand promise of 'adopting' specific endangered animals as its primary fundraising approach?

Conservation organizations work hard to establish unique brand positions in a crowded marketplace. Their distinct approaches to wildlife protection help donors identify which mission best aligns with their values. This trivia question explores how a major wildlife conservation brand has positioned itself in the competitive nonprofit sector.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

World Wildlife Fund (WWF)
Wildlife Conservation Society (WCS)
Conservation International
Defenders of Wildlife