Which major retail brand created a groundbreaking collaboration with the Broadway musical 'Hamilton' in 2017 that included exclusive merchandise and immersive in-store experiences?

In the competitive world of performing arts, major theater productions often seek brand collaborations to expand their reach and enhance revenue streams. These partnerships can range from merchandise licensing to special promotional campaigns with major companies. This trivia question explores one of the most successful and surprising brand collaborations in Broadway history, testing your knowledge of how performing arts intersects with commercial partnerships.

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American Express
Nike
Starbucks
Apple