Which celebrity's partnership with Nike created the first athlete-branded shoe line that continues as its own sub-brand decades later, revolutionizing retail product endorsements?

Celebrity endorsements have transformed the retail landscape, creating some of the most memorable and lucrative brand partnerships in history. These collaborations often redefine marketing strategies, consumer loyalty, and brand perception. Test your knowledge about a groundbreaking celebrity partnership that revolutionized how we think about brand ambassadors and changed retail marketing forever.

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Michael Jordan (Air Jordan)
Tiger Woods (Nike Golf)
Serena Williams (Nike Court)
LeBron James (Nike LeBron)