How much did Nike pay graphic design student Carolyn Davidson for creating their iconic swoosh logo in 1971?

Nike is one of the world's most recognizable brands with its famous swoosh logo. But the early days of this athletic wear giant might surprise you! This trivia question explores the origins of Nike's brand identity and how much the company initially invested in what would become one of the most valuable logos in retail history. Test your knowledge of this fascinating piece of retail brand history!

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$35
$1,500
$10,000
She received a lifetime contract worth 1% of Nike's profits