Which major telescope manufacturer was the first to partner with NASA for a retail innovation lab, allowing customers to test equipment with simulated night sky conditions?

The astronomy industry has seen some remarkable marketing innovations and collaborations that have helped bring the wonders of the cosmos to consumers worldwide. From telescope brand competitions to space tourism ventures, companies have employed various strategies to stand out in this specialized market. Test your knowledge of how astronomy products and services have been marketed throughout history!

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Celestron, with their 'NASA Sky Experience' labs launched in 2014
Meade Instruments, through their 'Space Agency Connection' program in 2016
Orion Telescopes, via their 'Mission Control' retail spaces in 2015
Bushnell, with their 'Stellar Vision' NASA collaboration starting in 2018