Which company launched the first modern customer loyalty program in 1981 that became the model for frequent flyer and retail reward systems worldwide?

Loyalty programs have revolutionized retail by transforming occasional shoppers into brand advocates. While today's digital programs use sophisticated algorithms and personalization, their origins are surprisingly interesting. This trivia question explores the historical roots of customer loyalty programs that eventually evolved into the advanced systems powering today's retail landscape. Test your knowledge about this crucial retail innovation that bridges marketing history with modern customer experience strategies.

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American Airlines with AAdvantage
S&H Green Stamps
Coca-Cola with bottle cap points
American Express with Membership Rewards