Which gaming company first launched a fully functional virtual reality retail store where players could purchase physical merchandise using their game avatars?

The gaming industry has been pioneering virtual reality technologies that are now transforming retail experiences. Major gaming companies are creating immersive shopping environments that blend entertainment with commerce. This poll tests your knowledge about a significant product marketing innovation that changed how virtual worlds and retail intersect.

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Epic Games (Fortnite)
Roblox Corporation
Sony Interactive Entertainment
Nintendo