Which basketball legend's signature Nike shoe line is credited with transforming athletic footwear into a cultural phenomenon and has generated over $3 billion in annual revenue?

Celebrity endorsements can make or break a product's success in the marketplace. When famous personalities align with brands, they can dramatically influence consumer behavior and brand perception. This poll tests your knowledge about one of the most lucrative and transformative celebrity product partnerships in recent history that revolutionized athletic footwear marketing.

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• Michael Jordan (Air Jordan)
• LeBron James (Nike LeBron)
• Kobe Bryant (Nike Kobe)
• Stephen Curry (Under Armour Curry)

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