Which gaming company first introduced the 'Battle Pass' progression system that has now become an industry standard for player retention and monetization?

The gaming industry has pioneered innovative approaches to customer loyalty and retention. From early subscription models to modern battle passes and seasonal content, game developers have continually refined strategies to maintain player engagement. This poll tests your knowledge about a significant milestone in gaming loyalty programs that changed how players interact with ongoing game content.

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Epic Games (Fortnite)
Valve Corporation (Dota 2)
Activision Blizzard (Call of Duty)
Riot Games (League of Legends)