Which celebrity explicitly built their beauty brand story around being consistently rejected by major cosmetics companies for being 'too ethnic' before launching their own inclusive line?

Brand storytelling has become a crucial aspect of marketing, and celebrities often leverage their personal journeys to create compelling narratives around their products. From humble beginnings to global empires, these stories connect with consumers on an emotional level. Test your knowledge about how famous people have crafted their brand stories to build successful product lines and businesses.

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Rihanna (Fenty Beauty)
Jessica Alba (Honest Beauty)
Lady Gaga (Haus Laboratories)
Kylie Jenner (Kylie Cosmetics)